Home › Graphic design
The team behind your store
Shopify graphic design for ecommerce brands
From banners to packaging, designed to look like you
Blooming Checkout's Shopify graphic design service gives independent ecommerce brands one senior designer for store banners, social and ad graphics, email graphics, logos, packaging and sales decks. Every project is quoted on its own, with the scope and fee in writing first.
Get my design quote »Send us a brief
Free, on Google Meet. You own every file we make for you.
Nearly 20 years in brand design
Natalie van der Walt designs for Blooming Checkout, with nearly twenty years in brand, brochure and presentation design.
Trusted with our own brands
Natalie's portfolio includes work for both of our own stores, and she designs the banners for Blooming Checkout itself.
01 · The short answer
What Shopify graphic design covers
Shopify graphic design is the visual work that makes an online store look trustworthy and easy to buy from: banners, product graphics, social and ad creative, email graphics, packaging and the brand behind them. Blooming Checkout's designer makes each piece in your brand, at the right size for where it will live.
A shopper cannot touch your product, so the pictures and graphics do the selling. Consistent design tells a new visitor that a careful business stands behind the store, and that trust is what wins the first order.
Made your own graphics in a template tool and ended up looking like every other store? Templates are a fine place to start. A designer who knows your brand makes the store look like you, and that is what helps a new visitor trust it.
02 · What we design
Graphic design services for ecommerce that make every page look like one brand
Blooming Checkout's graphic design services for ecommerce cover the pieces an online brand uses every week, plus the bigger brand work behind them.
Store banners and collection graphics
Homepage heroes, collection banners and promo strips, sized for desktop and mobile so nothing crops badly on a phone.
Social and ad graphics
Posts, stories and static ads for Instagram, Facebook and Pinterest, made in sets so your feed looks like one brand.
Email graphics
Headers, product blocks and campaign artwork for Omnisend or Klaviyo, designed to read well on a small screen.
Logos and brand guidelines
A logo, colours and type that work everywhere, plus a simple guide so anyone on your team can use them properly.
Packaging, labels and inserts
Boxes, labels, stickers, thank you cards and inserts that make an unboxing feel like part of the brand.
Sales decks, lookbooks and line sheets
Presentations for wholesale buyers, investors and stockists, plus lookbooks and line sheets that sell the range.
Product page graphics
Feature callouts, size guides, comparison charts and infographics that answer buyer questions on the product page.
Campaign artwork
One look for a launch or a sale, carried across the store, email, social and ads so the campaign feels joined up.
03 · Meet the designer
Your ecommerce graphic designer
Natalie van der Walt, graphic designerNearly 20 years in brand, brochure and presentation design. Logos, brand elements, sales decks and campaign graphics.
Natalie turns rough ideas into clean visuals that feel like your brand, not a template. You work with her directly, so the person you brief is the person who designs.
“Natalie is, quite frankly, my favourite graphic designer in the world.”Georgie Cousens, Ideaseed, about Natalie's work
“Without fail, Natalie always delivers on schedule, and is willing to assist with last minute work, where feasible.”Shelley Nicholas, Instruct Design, about Natalie's work
How it works
How a Shopify graphic design project works
1
Brief and plan
A 30 minute call about your brand, the job and where the design will be used. You get the scope and fee in writing.
2
Concepts, then refine
Natalie designs a few options, you choose a direction, and the chosen design is refined with you until it is right.
3
Files you own
Final files in every format you need, including editable source files, ready to load into Shopify.
04 · Built for search too
Ecommerce graphic design that also works for Google
Blooming Checkout is an SEO and marketing agency as well as a design team, so every graphic leaves ready for search. Pretty images that slow the store down or say nothing to Google cost you sales.
- Light files. Images compressed and sized for the web, so pages load quickly on a phone.
- Clear file names. Named for what they show, like "linen-shirt-sage-size-guide.png", not "final-v3.png".
- Written alt text. A short description for every image, which helps Google and shoppers who use screen readers.
- The right sizes for Shopify. Banners and product graphics made to your theme's sizes, so nothing stretches or crops.
Where to start
What to design first for a growing online store
Blooming Checkout starts with the graphics that most shoppers see, because those pay back fastest. A new logo can wait if your homepage banner is doing the selling badly today.
- First: homepage and collection banners, because nearly every visitor sees them.
- Next: product page graphics like size guides and feature callouts, which answer the questions that stop a sale.
- Then: a matching set of social, ad and email graphics, so the brand looks the same wherever buyers meet it.
- When the brand is ready to grow: logo refresh, brand guidelines, packaging and a wholesale deck.
05 · The honest choice
Designer, subscription or doing it yourself
Blooming Checkout recommends the route that fits your brand, even when that route is not us.
- Doing it yourself fits a brand new store testing an idea. A clean theme and good photos go a long way.
- A design subscription fits brands that need a high volume of quick social graphics every week.
- A senior designer through Blooming Checkout fits when the brand itself matters: a logo, packaging, a launch or a deck that has to win a buyer.
06 · The Keep Everything Promise
Priced per project, and every file is yours
Blooming Checkout quotes every graphic design project on its own, so you only pay for the work you need.
- The scope, fee and number of revision rounds are in writing before work starts.
- You own the final designs and the editable source files.
- No retainer and no lock-in. Book design when you need it.
- Designs can be loaded into your Shopify store for you, ready to go live.
Works well with
Design that carries through the whole store
Graphics work best inside a store that is built to sell. Our ecommerce website design team builds the Shopify store itself, and our Meta ads agency puts your new ad graphics in front of buyers. For the apps that help a well-designed store convert, read our guide to the best Shopify apps to increase sales.
Questions store owners ask
Frequently asked questions
What is ecommerce graphic design?
Ecommerce graphic design is the visual work an online store uses to sell: banners, product graphics, social and ad creative, email artwork, packaging and the brand identity behind them. Blooming Checkout designs each piece in your brand and at the right size for Shopify, email or social.
What graphics does an online store need?
Most online stores need a logo and brand colours, homepage and collection banners, product page graphics, social and ad graphics, and email artwork. Brands that ship physical products also benefit from packaging, labels and inserts. Blooming Checkout helps you decide what to make first.
How much does ecommerce graphic design cost?
Blooming Checkout quotes each graphic design project on a 30 minute call, because a set of social graphics and a full brand identity are very different jobs. The scope, fee and revision rounds are in writing before work starts, so there are no surprises.
Should I design it myself or hire a designer?
Design it yourself while you are testing an idea, then hire a designer when the brand starts to matter to sales. A logo, packaging, a launch campaign or a wholesale deck usually repays a senior designer quickly, because it shapes how buyers see you for years.
Do you design for Shopify stores?
Yes. Blooming Checkout designs banners, collection graphics and product page graphics to your Shopify theme's sizes, and can load them into the store for you. Our team also builds Shopify stores, so the design and the store fit together.
Do I get the source files?
Yes. Blooming Checkout hands over the final designs and the editable source files, so you or anyone you hire later can update them.
What makes a good ecommerce banner?
A good ecommerce banner shows the product clearly, says one thing in a few words and has one obvious button. A good banner also works on a phone, where the text must stay readable and the product must stay in frame. Blooming Checkout designs a desktop and a mobile version of every banner.
Can you keep up with our launch and sale calendar?
Yes. Blooming Checkout plans design work around your launches, sales and seasons, so banners, emails and ads are ready before the date. Tell us your calendar on the first call, and Blooming Checkout plans the work back from it.
Can you design ad creative as well as store graphics?
Yes. Blooming Checkout designs static ads for Facebook, Instagram and Pinterest, often as part of a campaign look that also covers the store and email. Our Meta ads specialist can then run and test them for you.
Two versions of your next launch
In one, the banner, the emails and the ads all look a little different, and a new visitor cannot quite tell who you are.
In the other, one look runs from the store to the inbox to the feed, and the brand looks as good as the products.
Get my design quote »Send us a brief
Free, on Google Meet. The Keep Everything Promise: every file is yours.
Last updated: 29 October 2026