8 Categories. 50 Ideas. Every Stage of the Journey.
From curious browsers to ready-to-buy customers. Each category serves a different purpose in your content strategy.
Flower Care and How-To
8 ideas targeting people who already buy flowers. Keeping cut flowers fresh, drying flowers, growing roses. Includes a 15,000/mo keyword at KD 0.
Flower Meanings
8 ideas that convert curious browsers into buyers. Rose colour meanings, lily symbolism, sunflower meaning. High volume, low difficulty.
Occasions and Gifting
10 ideas targeting people actively looking to buy. Valentine's, Mother's Day, birthdays, thank you flowers, apology flowers. Bottom of funnel.
Seasonal Content
8 traffic anchors that bring readers back every year. Spring flowers (46,000/mo, KD 1), fall flowers, winter blooms. Write once, update annually.
Wedding Flowers
6 ideas with strong commercial intent. Bouquet ideas, best flowers by season, affordable options, baby showers, engagement flowers.
Flower Types and Education
4 high-volume traffic magnets. Types of flowers, types of roses, birth flower guides. These position you as a flower authority.
How to Use the Planner
You do not need to write all 50. Pick 2-4 per month. Consistency matters more than volume.
Pick a Category
Match your season or business goal. Running a Mother's Day promotion? Start with Occasions. Want long-term traffic? Start with Seasonal.
Check the KD Score
Lower KD means easier to rank. If your site is newer, start with ideas under KD 5. Build authority first, then target harder keywords.
Follow the Angle
Each idea tells you what searchers actually want. Follow the content angle and aim for the suggested word count.
Link to Your Products
Every post should link to 3-5 collection or product pages. The planner tells you which pages to link to for every idea.
A Taste of What Is Inside
Three of the 50 ideas, showing the level of detail in every brief.
15,000 searches/mo. KD 0. Air drying, silica gel, pressing, microwave. Links to your dried flower products.
46,000 searches/mo. KD 1. Tulips, daffodils, hyacinths, cherry blossoms, peonies. Write once, update annually.
7,000 searches/mo. KD 9. Every section links to that colour's collection. A sales page disguised as education.
Frequently Asked Questions
Everything you might want to know before buying.
What format is the Blog Planner in?
A beautifully designed PDF you can read on any device. Open it on your phone between orders, on your tablet at the counter, or on your laptop when you sit down to write. Instant download after purchase.
Will these blog topics work for my country?
Yes. The search volumes are monthly US data from Ahrefs, but the topics and intent are the same worldwide. Florists in Australia, the UK, Canada, South Africa and New Zealand search for the same flower care tips and occasion guides.
Do I need to write all 50 posts?
Not at all. Pick 2-4 per month from different categories. Even one post a month, done well and linked to your products, will move the needle. The planner is designed to last you well over a year.
I do not know how to write blog posts. Will this help?
Each idea includes a detailed content angle explaining what the post should cover. Write like you would explain it to a customer in your shop. For deeper SEO writing guidance, pair this with the Calm SEO Starter Kit.
What makes this different from free blog idea lists?
Free lists say "write about flower care." This planner says "write about 'how to dry flowers' because 15,000 people search for it monthly and the keyword difficulty is zero." Every idea has the real data behind it.
Want Someone to Handle the SEO for You?
The Blog Planner is a DIY tool. If you would rather have someone write the pages, build the links and handle the technical work, take a look at our monthly SEO packages. We pick up where the guides leave off.
View SEO PackagesOr Start With the SEO Starter Kit
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